White-label WooCommerce development for agencies

Felix white-label WooCommerce development runs around your team. We agree the scope, communication and handover with you before the build starts. You send what you already have, and for a store that includes the product data, the order journey after checkout, the tax and shipping rules, what exists today and what your client has been promised. You get back a written scope that sets out the build, the assumptions, the dependencies on your side and an explicit not-included list. During the build you have one named contact and a check-in rhythm agreed at kick-off, and work goes to a staging environment you can look at whenever you want. Anything outside the written scope comes back to you as a short note with the cost and the schedule impact before it is built. Handover is the repository, the integration documentation, a store operations guide and a walkthrough call. Read How we scope and deliver agency projects for the full process.

Yes, we can sign an NDA for white-label WooCommerce work. Send yours over and we will arrange it before any brief, product data or client detail changes hands. NDAs are available on request. Scoping a store means seeing real product data, the order journey after checkout and what your client has already been promised, so it makes sense to have the paperwork in place first. The engagement is set up the same way. We are contracted by your agency, our agreement is with you, and we have no agreement, no invoice and no relationship with your client. Nothing we build carries our name, and we do not approach your client. If your NDA needs to cover the repository, the designs, the client’s data and the fact that we are involved at all, that is normal. Send it with the brief and we will return it signed before the scoping conversation starts.

Yes, we can take over a WooCommerce store someone else built. We review it first and give you a written assessment of what is safe to build on and what should be replaced. That makes the conversation with your client evidence-based rather than a judgement call you have to defend. The assessment covers the extensions, the theme, the hosting, the database health and what is actually causing the symptom. It is often how an agency meets us. The store is already live and not working: a slow checkout, failing payments, an update that broke the cart, or a store somebody built with fourteen plugins and left, which you have inherited with the client. Stores are usually slow because of uncached dynamic pages, plugin sprawl, unindexed queries against large wp_postmeta tables and oversized images. Once the assessment is agreed, the work is scoped like any other build, with a written scope, assumptions and a not-included list.

Yes, we migrate stores to WooCommerce from Shopify, Magento or a custom platform. A migration moves the products, customers, orders and content, with URL preservation and a redirect map. Losing your client’s search traffic in a replatform is the failure mode we plan against first. Every product, category and content URL is mapped before launch, the redirects are tested before launch, and search visibility is monitored afterwards. Rankings can fluctuate during a rebuild, so that mapping is part of the build rather than an extra. Migration is also a scoping input. Before we quote we ask what exists today: the platform, the host, the URL structure and whether anything must be migrated. Catalogue size matters as well. A migration off Magento with 12,000 SKUs and every URL to preserve is the kind of specialist work an agency brings us in for. You get a written scope before you confirm a date with your client.

Your client will not know we exist from the store, the admin, the code or an email. Nothing we build carries our name, and we do not approach your client. Felix white-label WooCommerce development is delivered under your brand, and your client deals with you. There is no credit link, no footer logo and no admin badge. Our agreement is with your agency, and we have no agreement, no invoice and no relationship with the client. The handover material follows the same rule. The store operations guide for whoever runs the shop is neutral in tone and yours to rebrand. Whether you tell your client that you use a build partner is entirely your decision, and it changes nothing about how we work. If you want us on a technical scoping call or a handover session, that happens at your invitation and under your introduction, and it stops when you say it stops.

Yes, we can usually work to a fixed price on a white-label WooCommerce build, once the five scoping inputs exist. Before they exist, a fixed price on a store is a guess, and the person who absorbs a bad guess is you. The five inputs are the product data, the order journey after checkout, the tax and shipping reality, what exists today and what your client has already been promised. Product complexity is the single biggest driver of build cost and it is almost never in the brief. Integrations are usually discovered when we ask where the order goes after checkout. With those in hand you get back a written scope covering the build, the assumptions, the dependencies on your side and an explicit not-included list. Anything outside that scope later comes back to you as a short note with the cost and the schedule impact, and you decide whether to absorb it, bill your client or drop it.

Under a support agreement, a store that breaks is handled under a defined response commitment and an escalation path, both published in our SLA. Coverage is Monday to Friday, 09:00 to 20:00 UK time, excluding UK public holidays. A failing checkout counts as a time-sensitive issue, which is picked up immediately during coverage hours and always within 2 hours. Anything that arrives outside those hours, including at the weekend, is picked up at the start of the next working day, and the standard agreement does not include 24/7 on-call. Without a support agreement those response times do not apply. We respond as capacity allows, which is not something to rely on for a store taking orders. Stores need more upkeep than marketing sites, because payment gateways change their APIs and a broken checkout is a revenue incident rather than a bug. The support agreement is separate from the build and can be resold under your brand as your client’s care plan.